If you’re new to building a pet niche website, it’s easy to get confused by all the tools people recommend. You don’t need dozens of platforms or expensive software to get started. You only need a few reliable, beginner-friendly tools that help you build your site the right way.
These are the tools I personally use to run my pet websites. They’re simple to learn, affordable, and made to help you grow without stress. My goal is to make things easier for you, not overwhelming.
Start Your Website
Starting your website begins with choosing a good domain name and having a reliable place to build it. This section gives you the basics you need so you can set everything up with confidence and focus on moving forward.
Website Hosting + Training: Wealthy Affiliate
From the very beginning, you need a safe place to build your site along with clear guidance so you always know what to do next. I use and recommend Wealthy Affiliate (WA) because it combines hosting, support, keyword research, and step-by-step training in one place so it is simple to start and simple to grow.
Domain Name: NameGenuity
Choosing your domain name is one of the first steps in building your website, and NameGenuity makes the process much easier. You can use it to search for available domain names, explore ideas, and even customize options if you want something punchy, descriptive, or niche-specific.
Keyword Research
Understanding what people are searching for makes it much easier to create content that gets seen. Keyword research tools help you find those topics, see how competitive they are, and choose ideas that give your blog the best chance to grow.
Jaaxy Keyword Research Tool
Jaaxy is the keyword research tool built into the Wealthy Affiliate platform at no extra cost. It helps you explore keyword ideas, see how competitive they are, and understand what people are searching for.
It also generates related topics, FAQs, and article ideas to help you plan content more easily. Jaaxy shows you ranking difficulty, search intent, and even Social and PPC scores so you can choose keywords that match your goals and your audience.
In order to access Jaaxy you must have a Wealthy Affiliate account. Click this button to sign-up.
Google Search Console
Google Search Console is a free tool that helps you see which keywords your blog is already showing up for. It is helpful for understanding what posts to improve and what topics to write next.
Write Helpful Content
Writing becomes much easier when you have tools that help you plan your ideas and stay organized. These resources make it simple to create clear, helpful content even if you are just getting started.
Wealthy Affiliate Writing Platform (Content Creator)
The Wealthy Affiliate writing platform gives you a simple place to create and organize your blog posts. You can write naturally in the editor or use the built-in AI features to help generate drafts, outlines, or ideas when you need them. It is designed for beginners, so the layout is clean and easy to follow.
Wealthy Affiliate Hubs (Article Ideas)
Hubs inside Wealthy Affiliate include built-in article ideas, outlines, and topic suggestions. This makes it easier to know what to write next, especially when you’re building out a topic cluster or planning a series of posts. It helps you stay consistent and gives you a clear direction for your content.
ChatGPT
I also use ChatGPT to help brainstorm ideas, structure my posts, and improve clarity when I’m writing. It’s a great tool for getting quick suggestions or breaking down a topic when you feel stuck. I mainly use it to support my writing process, not replace it.
Create Helpful Content
Creating helpful content becomes much easier when you have tools that keep things simple. These are the tools I personally use to design graphics, create videos, and find visuals for my posts.
Cyberlink PowerDirector365
I edit all my YouTube and short-form videos using Cyberlink PowerDirector on both my PC and phone. It has powerful features but is still beginner-friendly, and I share training videos inside Wealthy Affiliate that walk you through how to use it step by step.
Canva
Canva is the main tool I use for designing graphics, Pinterest pins, thumbnails, and simple visuals for my blog and social media. It is easy to learn and comes with templates that help beginners create clean, professional designs without much effort.
Pexels
Pexels is a free stock photo and video site that I use often. It is perfect for finding high-quality pet images and short clips that you can legally use on your blog or in your videos.
Grow Your Audience
Mailerlite
Mailerlite is a beginner-friendly email marketing platform that helps you send newsletters and updates to your readers. It is simple to use and affordable, which makes it great for new bloggers.
RankMath SEO
RankMath is a helpful plugin that guides you as you write your posts. It checks small details like keywords, readability, and structure so your posts are easier to find in Google.
Google Analytics
Google Analytics helps you understand where your readers come from and which posts they enjoy most. It is free and gives you helpful insights as your site grows.
Free Bonus for New Pet Bloggers
If you want a simple guide to help you get started step by step, I created a Pet Affiliate Starter Checklist that walks you through the basics. It’s perfect if you like having everything in one place.
👉🏾 Get the free checklist