If you’ve ever wondered what it actually takes to build an online business that earns income, you’re in the right place.
I started Internet Incomes to teach what I know about affiliate marketing and digital business in a way that’s honest, transparent, and doable. But there’s one thing I’ve learned over the years: the best way to learn something is to see it in action.
That’s what this section is all about.
Here, you’ll find my real-world case studies made up of websites I’m building or improving in different niches. Each one is a live example showing the process of turning ideas into income over time. No gimmicks, no screenshots of mysterious “earnings,” just authentic progress, strategies, and lessons learned along the way.
And I ask that you do not steal my work but instead collect your own stats and content to track your own progress. Remember, the only way for you to grow is by being truthful with yourself.
🌿 Why I Do Case Studies
When I built my first profitable site back in 2018, I was a new mom juggling life, learning, and a whole lot of uncertainty. Fast forward to today, I’ve learned a ton, not just about SEO, writing, or affiliate programs, but about building with purpose and sustainability.
These case studies aren’t about perfection. They’re about process, the ups, the downs, and the small wins that build into lasting success.
My goal is simple:
To give you a transparent look behind the scenes so you can build your own foundation with confidence, clarity, and heart.
🧭 Current Projects
These are the websites I’m actively building and tracking:
🐾 Outdoor Cat Enclosures Case Study
A beginner-friendly affiliate site in the pet niche, focused on safe outdoor living for cats. Follow the full process, from niche selection and keyword research to design, content planning, and monetization.
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Outdoor Cat Enclosures Case Study – December 2025 Update

December 2025 Update: Early Momentum, Pinterest Growth, and Building a Real Resource Summarize This Content With AI If you’ve been following along with this niche site build, you know I’m building Outdoor Cat Enclosures from scratch and documenting the whole process so you can see what it really looks like to grow a profitable website
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Outdoor Cat Enclosures Case Study: Phase 1 – Laying the Foundation

If you’ve ever tried to build a niche website from scratch, you can probably relate to the heavy-lifting of building a solid foundation. It tends to be a mix of excitement, confusion, and second-guessing all the decisions or actions you’ve made up to this point. If you’re new to the affiliate marketing or online business
More projects will be added as they launch.
💡 Lessons Learned
Alongside progress updates, I’ll also share insights that apply across niches like:
- How to pivot when life throws curveballs
- Tools and techniques that actually make a difference
- The mindset shifts that turn beginners into earners
✨ Follow Along
If you’d like to track progress, I’ll be sharing updates both here and inside the Wealthy Affiliate community.
You can also join my email list to get updates directly in your inbox — including the tools I use, traffic growth reports, and behind-the-scenes reflections I don’t always post publicly.
👉 [Join the Journey Here] (link to your signup form)